DON'T JUST LEARN LINKEDIN.
GET IT DONE.
Built around you, your expertise, your audience and what you want LinkedIn to help you achieve.
Your goals. Your pace. Every step explained.
You probably don't need another LinkedIn course.
You can find more LinkedIn advice than you could ever consume. The harder problem is turning all that information into what you should do, why it matters to you, how to do it, and what to do next.
Your LinkedIn system should start with you.
Before your system is created, you complete a structured onboarding process. You do not need to arrive with your LinkedIn strategy figured out. The system is designed to help you work through it.
You & your background
Your role, business, professional background and what you actually do.
Your business
Your services, products, expertise, commercial priorities and how you currently generate business.
What you want from LinkedIn
Your primary objective and what you would like to be happening differently six months from now.
The people you want to reach
Your priority audiences, the problems or decisions that matter to them, and why your expertise may be relevant.
Your expertise & evidence
What you know, problems you have solved, what people seek your advice about, and evidence supporting your expertise.
Your current LinkedIn position
How you currently use LinkedIn, your biggest challenges and what has worked for you.
Your voice
How you naturally communicate, how you don't want to sound and, optionally, examples of your writing.
Your commercial context
The priorities and professional outcomes that make LinkedIn relevant to your work now.
Your implementation context
The information needed to make the fixed methodology relevant to your situation rather than generic.
Your information becomes your system.
Your onboarding is used to configure your authority focus, target network, LinkedIn objective, commercial context, expertise, current challenges, communication style, personalised AI workspace and, importantly, 16 individual implementation missions.
16 weeks. Four stages. One system.
POSITION
Clarify what you want to become known for, why it matters and whether your LinkedIn presence communicates it clearly.
PUBLISH
Turn real expertise, experience and professional perspective into relevant content rather than generic thought leadership.
CONNECT
Build a network around the people, organisations and conversations that matter to what you want to achieve.
ACTIVATE
Recognise meaningful signals, develop relevant conversations and connect LinkedIn activity to professional and commercial outcomes.
This is about implementation.
16 personalised missions
One mission for every week, connected directly to your professional situation.
48 implementation activities
Three practical activities per week across the complete four-stage methodology.
Personalised AI workspace
Ready-made prompts grounded in your authority focus, target network, objectives and current mission for content review, ideas and networking thinking.
Weekly reviews
Capture what you accomplished, where you struggled and what needs to happen next.
Four progress checkpoints
Review what actually changed after POSITION, PUBLISH, CONNECT and ACTIVATE.
Downloadable progress reports
Create a record of the work completed, evidence captured and progress made.
Your working library
Keep positioning work, content drafts, network insights, relationships, opportunities and action plans together.
Backup & restore
Your working information is saved locally in your browser and can be backed up for safekeeping.
90-day continuation plan
Finish with a practical implementation rhythm so Week 16 doesn't leave you wondering what happens next.
Lifetime access
Keep using the personalised version created for you. There is no monthly subscription.
Work at your own pace.
Sixteen weeks gives the implementation structure. It is not an expiry date. Take longer when you need to. Move faster when you can. Return to earlier work, update your thinking and keep using the system after Week 16.
What you're not buying
Another collection of LinkedIn videos
Generic templates for everyone
Hundreds of prompts with no implementation path
Another information library you must figure out how to apply
What you are buying
A system configured around your professional situation
A structured implementation path
Personalised weekly direction
A practical way to turn what you know into what you actually do on LinkedIn
From payment to your personalised system.
Complete your onboarding
After successful payment, PayFast directs you to the onboarding form.
Your system is personalised
Your information is used to configure your authority focus, target network, implementation context and 16 personalised missions.
Your system is quality checked
The personalised application is reviewed before delivery.
Receive your system within 48–72 hours
The delivery period starts once your completed onboarding has been received.
Start implementing
Work through the system at your own pace, capture evidence, review progress and keep moving.
Your version stays yours.
Your system is personalised to your circumstances when it is created, and you have lifetime access to that version.
What if your situation changes?
Careers, businesses, audiences and priorities change. If your professional situation changes significantly, your system can be updated and re-personalised at a reduced existing-customer rate.
Frequently asked questions.
Do I need to know what my LinkedIn strategy should be before I start?
No. The onboarding gives us the information needed to personalise your system. The system itself helps you work through what you should do.
Is this a LinkedIn course?
No. It is a personalised implementation system. There is learning involved, but the purpose is to help you implement rather than simply consume more information.
Do I have to complete it in 16 weeks?
No. Sixteen weeks provides the implementation structure. You work at your own pace.
How personalised is it?
Personalisation uses your professional background, business, objectives, audience, expertise and evidence, current LinkedIn position, challenges, communication style and optional writing examples. These inputs shape your authority focus, target network, implementation context, AI workspace and 16 weekly missions.
Does the system use AI?
It includes a personalised AI workspace with ready-made prompts for use with your preferred AI. AI supports your process; it does not replace your professional judgement.
Is there a monthly subscription?
No. R2,995 is a once-off individual purchase.
How long do I have access?
You have lifetime access to the personalised version created for you.
What happens if my career or business changes?
Your system can be updated and re-personalised at a reduced existing-customer rate.
How quickly will I receive my system?
Your personalised system will be ready within 48–72 hours after your completed onboarding has been received.
Where is my working information stored?
Your working information inside the system is stored locally in your browser. The application includes backup and restore functionality so you can keep your own backup.
Can this be created for a team?
Yes. Team pricing depends on the number of participants. Email carlos@the-linkedin-coach.com for a quotation.
Don't just learn it.
Get it done.
A personalised LinkedIn implementation system built around your goals, expertise, audience and professional situation.
Once-off · No subscription · Lifetime access to your personalised version
GET YOUR PERSONALISED SYSTEMAfter payment, complete your onboarding. Your system will be ready within 48–72 hours after we receive it.
Need systems for a team?
Email carlos@the-linkedin-coach.com for a quotation based on team size.
